Telling the Cooperative Story Through Video

This post is part of a monthly series for national Co-op Month. Check back weekly for more. 

October is national Co-op Month, a time to celebrate the cooperative way of life and how these unique businesses impact the communities we live in. To help you promote Co-op Month to the communities you serve, and raise awareness of the importance of cooperatives, we’ll be posting weekly resources you can use. 

This week, we’re focusing on video. Video is a very effective way to communicate. Post a video on your cooperative’s social media or to your cooperative’s website. Typically, people are likely to click on a video and watch it. Think about your own social media use. When you are scrolling through your Facebook feed, what do you focus on? You probably often click on a video and watch it. To find some great video resources, click here.